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FOUNDER
RODRIGO GUTIERREZ
Corialent
12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.
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PRSSA Spring Banquet 2017
Clear your calendar - You are invited to the PRSSA Georgia State Semi Annual Banquet..... The BEST oppurtunity for young PR students to network with established PR Professionals.
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LOCATION
WHO SHOULD ATTEND
The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.
The day we've all been waiting for
Sharing is caring.
WHAT TO EXPECT
01
best practices
Learn best practices, strategies and ideas you can implement today.
02
GAIN INSIGHT
Hear from from some of the most innovative B2B marketers and technologists in the biz.
03
INSPIRATION
Leave inspired, invigorated and empowered.
WHAT WILL GO DOWN
DAY 1
8:30AM
Breakfast and sign in
9:30AM
Opening Remarks
"The B2B Comeback"
Rodrigo Gutierrez | Founder, Corialent
9:45AM
Keynote
"B2Beast: Analyzing the Best in the Biz"
Sally Tenley | Coordinator, The Business Awards
10:15AM
Fireside Chat
"Ten Commandments of Consumer Marketing"
An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.
10:45AM
Networking break
Make friends. Have ideas. Finally use those fresh new business cards.
11:00AM
Panel: Ask the ClientÂ
5 marketing managers from the world’s biggest B2B brands are available to answer your questions.
11:45AM
Panel: How Did They Do It?
In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.
